Wednesday, May 4, 2005

INTRODUCING AN INNOVATION JOURNALISM INDEX - BENCHMARKING THE SWEDISH MARKET

Innovation Journalism Vol.2 No.5, May 4 2005

By David Nordfors, Daniel R. Kreiss and Jan Sandred.

Although Innovation Journalism is not a common label of a beat or of a type of publication, it is possible to benchmark the media landscape, using an innovation journalism index based on the results from a simple questionnaire, which measures the integration of technology and business reporting.

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